Mohamed Naser ALSAYER & Sons (MNSS), a subsidiary of ALSAYER Holding has unveiled the all-new Yaris 2018 – Packed with Style. The press conference held at Toyota new cars showroom Alrai was attended by Bengt Schultz Chief Operating Officer, Johan Heislitz Senior Business Director MNSS, Stephen Cleary Chief Marketing Officer, Scott McNicol General Manager Sales, Hamad Al-Fouzan Product Planning Manager, Toshiyuki Nakahara Deputy General Manager of Middle East & Central Asia Division and accompanying delegate from Toyota Motor Corporation along with distinguished members of the press and media.
According to Bengt Schultz “Toyota sedan models have remarkable footprint and have achieved strong sales and market shares within competitive business environment. There are probably more than a million happy users of Yaris across the globe, it is an impressive car in the GCC region too. Toyota has set new benchmark for compact sedans with the launch of stylish and bold new Yaris 2018.”
Setting new standards for the compact sedan segment, Toyota announced today the launch of the new exciting and stylish Yaris in the Middle East. Featuring advanced and emotional design and offering superior comfort along with uncompromising blend of quality and durability, the new Yaris delivers a true Toyota experience to reinforce the car’s position in the region’s automotive market.
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